The Pause Pod

For this activation we carefully crafted a warm and welcoming experience designed to leave a lasting mark on the public's mind about what Hometown Hero stands for and the products you bring to the table.

This mind-conscious, health-forward activation invited people to take a breather, reset, and unwind, even if only for 5 minutes. It's all about offering a genuine chance for rejuvenation in the hustle and bustle of everyday life, and properly associating that with your brand.

The Process

This experience was ment to give our attendees a break from their busy days, and transport them into a place that resembled our clients THC products without actually taking them (legal rules). We landed on inspiration that was both very surreal and inspired heavily by nature, while providing both a visual and tactile experience.